Campaign Purpose
After successfully launching three applications in the Shopify app store, Martian Software needed to start focusing on building more products and addressing customers. They did not have the bandwidth to continually run marketing campaigns while also working on product development.
Strategy
Juniper decided to go all in on influencer marketing by connecting with 15 creators across YouTube & TikTok, managing a 5 figure budget and helping teach the creators how the products work and the key differentiators amongst other Shopify apps.
Results
Martian Software
B2B tools