Campaign Purpose

With the surge in the game of golf, comes new products and brands looking to provide high quality equipment with players.

Enter Piper Golf, an Atlanta company founded by golf enthusiasts looking to create a ball that is solid quality while also not breaking the bank. Piper brought on Juniper to expand community engagement on social powered by creators with audiences who connect with the every day golfer

Strategy

The team at Juniper decided to help Piper expand from Instagram and launch on Twitter as well due to high volume of golfers on there. In addition to Twitter, our team connected with hundreds of leading golf accounts to create content on behalf of the brand

Results

• Doubled Instagram followers
• Drove over 200k impressions from creator posts
• Over 300 (real) Twitter followers from over 50k impressions in 2 months after Twitter re-launch